An exquisite and otherworldly hue
Benjamin Moore has officially unveiled Blue Nova 825 as their Color of the Year for 2024, a vibrant fusion of blue and violet, inspired by the radiant glow of a newly formed star in space.
According to Andrea Magno, the color marketing and development director at Benjamin Moore, Blue Nova is "an alluring mid-tone that balances depth and intrigue with classic appeal and reassurance." She shared insights into the character of Blue Nova, calling it a statement color that is comfortably versatile for application on all four walls. Contrasting with the previous year's dynamic pick of Raspberry Blush 2008-30, a coral with pink undertones, Blue Nova invites confidence with its bold yet approachable mid-tone. Magno encourages embracing color exploration, positioning Blue Nova as a fresh alternative to traditional navy, embodying a harmonious blend of livability and boundary-pushing design.
Describing the color as reminiscent of the deep richness of outer space, Benjamin Moore highlights the theme of exploration. Magno emphasizes Blue Nova's ease of integration into homes, suggesting its application to saturate a room or accentuate architectural elements such as molding, fireplaces, windows, and doors. The versatility of Blue Nova extends to its compatibility with various materials, including light white oak or darker walnut, as well as metallic finishes like chrome, matte black, brushed, or antique gold hardware.
Benjamin Moore Color Trends 2024 Palette
For those seeking complementary colors, Magno recommends a clever approach – pairing Blue Nova with hues reminiscent of a sunsetting sky, such as oranges, yellows, and light blues. This strategic combination not only enhances the overall aesthetic but also aligns with the color's celestial inspiration.
While Blue Nova takes center stage in the Benjamin Moore Color Trends 2024 palette, the overall assortment consists of ten distinct paint colors, each designed to be as versatile and intriguing as the featured blue hue. From the subtle charm of Teacup Rose to the understated green-gray tones aligning with the neutral green trend, this palette offers a diverse blend of both vibrant and neutral hues.
Photos throughout courtesy of Benjamin Moore